2024 Makeup Trends: Which Colors Are In and Out

In the vibrant world of makeup, trends are ever-evolving and staying ahead of the curve is essential to slay your makeup game. Every season of every year brings with it a fresh wave of innovative colour palettes and artistic expressions, and 2024 is no different. Except this time, everything is trending all at once. On one hand, it’s all bold colours and neon statement looks sweeping the makeup landscape, and on the other hand we have soft doll looks and mermaid/cottage core makeup. So let’s dive into the kaleidoscope of hues and unveil the top 8  Latest Makeup Trends of 2024.

1. Vivid Eyes: Colors, Colors, and Colors

Make a bold statement in 2024 with vivid eye makeup that demands attention. This 2024 makeup trend is all about unleashing your creativity and experimenting with vibrant colors, graphic liners, and bold shapes to accentuate your eyes. Dive into a kaleidoscope of hues, from electric blues and fiery oranges to neon greens and fuchsia pinks, to create eye-catching looks that pop. Embrace the power of colored mascara, graphic liners, and holographic eyeshadows to elevate your eye game to new heights. Whether you opt for a dramatic winged liner or a colorful smoky eye, let your imagination run wild and unleash your inner artist.

Color Palette: Electric blues, fiery oranges, neon greens, fuchsia pinks.

How to Do It: Experiment with vibrant colors on full lid, half lid, and even under the eyes; try gravity-defying graphic liners and bold shapes to accentuate your eyes; explore holographic makeup.

Why It’s Trending: Vivid eyes allow for self-expression and creativity, making a bold and memorable statement in 2024’s beauty scene.

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2. Doll Looks and Peach Fuzz: Soft Blushes and Dewy Skin

Doll looks are making a major comeback in 2024, reminiscent of innocent porcelain dolls with a modern twist. This trend focuses on achieving a youthful and radiant complexion with flushed cheeks and dewy, glossy skin that looks almost smoothly blurred.

Color Palette: Soft pinks, peaches, and creamy neutrals.

How to Do It: Start by applying a creamy blush in soft pink or peach tones to the apples of your cheeks, blending it seamlessly for a natural flush. Next, embrace the ‘glossy wet skin’ effect by layering on a luminous highlighter or facial oil for a radiant finish. Complete the look with a sheer lip gloss and fluttery lashes for that doll-like charm.

Why It’s Trending: Doll looks exude a youthful innocence and radiance, perfect for achieving a fresh and dewy complexion in 2024.

3. Mermaid/Fairy/Cottage Core: Flowers, Glitters, and Pastels

2024 is all about embracing your inner enchantress with magical mermaid, fairy, and cottage core-inspired makeup looks. Dive into a world of fantasy and whimsy by incorporating ethereal pastel hues, iridescent shimmer, and whimsical accents into your makeup routine.

Color Palette: Pastel hues, iridescent shimmer, holographic glitter.

How to Do It: Experiment with shades of aqua, lavender, and mint for a mermaid-inspired eye look, complemented by holographic glitter for an otherworldly finish. Enhance your natural features with dewy skin, soft rosy cheeks, and a touch of highlighter for that ethereal glow. Finish the look with fluttery lashes and a petal-pink lip for a dreamy, fairy-like aesthetic.

Why It’s Trending: Mermaid, fairy, and cottage core looks transport you to a whimsical realm of magic and enchantment, offering a playful escape from reality in 2024. And also, obviously, Bridgerton influence.

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4. Minimalist Makeup: Natural Beauty

Less is more in 2024, as minimalist makeup takes center stage with its emphasis on clean, bare-faced beauty. With body positivity exploding, this 2024 makeup trend for summer celebrates natural skin textures, subtle enhancements, and effortless elegance for a look that’s understated yet undeniably chic. After all, no-makeup makeup looks are always trending.

Color Palette: Neutral tones, soft hues.

How to Do It: Start by prepping your skin with a lightweight primer to smooth and blur imperfections for a flawless canvas. Then, opt for sheer, breathable formulas like tinted moisturizers, cream blushes, and liquid highlighters to enhance your features while letting your skin shine through. Finish with a coat of mascara and a swipe of lip balm for a fresh-faced glow that exudes confidence and sophistication.

Why It’s Trending: Minimalist makeup celebrates natural beauty and effortless elegance, offering a refreshing departure from heavy, full-coverage looks in 2024.

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5. All About Lips: Glossy, Blurred, Dark Outline, etc.

Say goodbye to matte lips and hello to glossy, plump pouts in 2024. This trend focuses on creating a juicy, kissable mouth with a soft focus effect that blurs the lip lines for a more natural finish. The result? A pout that looks irresistibly soft, juicy, and oh-so-kissable.

Color Palette: Berry, peach, nude.

How to Do It: Start by prepping your lips with a hydrating lip balm to ensure a smooth canvas. Then, apply a sheer lip gloss or tinted lip oil in shades of berry, peach, or nude for a luscious shine. Blur the edges of your lips slightly for a soft, diffused effect that enhances their natural fullness. And if you want to be more bold, add a dark liner, and you’re good to go!

Why It’s Trending: Glossy lips and blurred lip lines offer a fresh and modern twist on traditional lip looks, enhancing the natural fullness and allure of your lips in 2024.

But wait, there’s also the complete opposite. Dark Lips with Bare Skin. Bold lips take center stage while complexions remain minimal. Whether it’s classic red, deep berry, or neon coral, let your lips do the talking.

Color Palette: Fierce Red, Deep Berry, Neon Coral

How to Achieve It: Start with a natural/no-makeup makeup look and then apply your chosen bold shade on your lips to make it pop.

5. Metallic and Glittery Accents: Sparkles and Shine

Metallic accents are stealing the spotlight in 2024, adding a touch of glamour and sophistication to your makeup looks. Whether you’re rocking a bold smokey eye or a subtle nude lip, incorporating metallic details elevates your makeup game to the next level.

Color Palette: Gold, silver, bronze, glitters.

How to Do It: Experiment with metallic eyeshadows in shades of gold, silver, and bronze for a dazzling lid look that catches the light with every blink. OR if you want something more colourful, the glitter shadows are for you. For an extra dose of drama, add metallic/glitter accents to your lips with shiny/sparkly lipsticks or lip foils for a statement-making finish that commands attention.

Why It’s Trending: Metallic accents add a touch of luxury and sophistication to any makeup look, offering a versatile way to elevate your beauty routine in 2024.

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7. Cocoa Blush: The New Contour

Move over, traditional contour! Cocoa blush is the latest sculpting secret. These warm, earthy tones serve as blush, contour, eyeshadow, and even lip color. The result? A radiant, sculpted look that flatters all skin tones.

Color Palette: Warm Cocoa Shades

How to Achieve It:

  1. Blush: Apply cocoa blush to the apples of your cheeks.
  2. Contour: Use the same shade to contour your cheekbones, jawline, and temples.
  3. Multi-Purpose Products: Invest in products that work on lips and eyes.

Why It’s Trending: Cocoa blush adds warmth and dimension, enhancing your natural features without heavy makeup.

8. Colored Contour: Sculpting Beyond Brown

Traditional contouring gets a playful twist. Instead of taupe shades, experiment with unexpected hues like lavender, peach, or terracotta. Softly apply these shades for a youthful definition.

Color Palette: Lavender, Peach, Terracotta, Icy Blues, Taupe

How to Achieve It: Explore cool toned contours and pick one according to your skin undertone.

  1. Cheekbones: Apply colored contour subtly along your cheekbones.
  2. Jawline and Temples: Extend the contour to your jawline and temples.

Why It’s Trending: Colored contour adds freshness and uniqueness to your sculpting routine.

Conclusion

The 2024 makeup trends offer a dynamic mix of bold experimentation and timeless elegance, catering to diverse tastes and preferences. From vivid eye looks to enchanting mermaid vibes, there’s something for everyone to explore and express their unique style. Whether you’re drawn to the artistic precision of colored contouring or the minimalist chic of natural beauty, 2024 is all about fearless self-expression and unapologetic creativity in makeup. So, embrace the trends that resonate with you and let your beauty shine bright throughout the seasons.

FAQs

What is 2024 makeup trend?

The 2024 makeup trend encompasses a diverse range of styles, from bold and vibrant eye looks to soft and natural beauty aesthetics, catering to individual preferences for self-expression.

What are the beauty standards in 2024?

Beauty standards in 2024 emphasize diversity, inclusivity, and embracing one’s unique features, promoting self-confidence and authenticity over unrealistic ideals of perfection.

What is the lipstick color trend for 2024?

The lipstick color trend for 2024 includes a spectrum of shades, from classic reds and deep berries to vibrant corals and soft nudes, allowing for versatility and personal expression.

What is the blush color trend in 2024?

Blush color trend in 2024 features soft, natural tones like peach and rose, as well as warm cocoa shades for sculpting and adding warmth to the complexion, embracing a natural, radiant glow.

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